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We help financial advisors win their dream clients

Clients choose advisors they trust. We build referral partner programs that send you the right clients from accountants, lawyers and other professionals.

The proof

Why you need a referral partner program

The challenge

You get random referrals, not a referral program

You need a system that never stops asking.

There's no system behind it

Referrals happen because clients trust you, not because you manage the relationship. It's chance, not design.

Nobody wants to ask

Every advisor knows referrals bring the best clients. Almost nobody asks the professionals around them for them.

You spend too much on ads and lead lists

Paid leads, seminars, and lead-gen subscriptions don't convert like a warm introduction.

Who refers you

Your ideal referral partners

The best referral partners depend on your clients, we map the right professionals for your practice.

CPAs & accountants

They see a client's full financial picture and often spot planning needs before the client does.

Estate planning & tax attorneys

Trust and estate work overlaps constantly with financial planning.

Divorce & family lawyers

Asset division creates an immediate need for a new advisor.

Insurance professionals

Life and disability brokers regularly meet people who need a financial plan.

Real estate agents & mortgage brokers

Big life transactions, a home sale, an inheritance, retirement, are natural advisor moments.

Business coaches & bookkeepers

Small business owners often need a personal advisor once the business itself is stable.

How it works

How we make referrals your #1 source of new business

The Referral Partner Playbook framework is a proven system run for you month after month.

Step 1

Playbook

We develop a referral strategy and action plan tailored to your business.

Partner playbook
The
Referral
Playbook
Prepared for you
Inside
Step 2

Recruit

We use an AI Agent, digital messages, phone calls, & snail mail to contact prospective partners.

You’re invited
Partner
Breakfast
RSVP
Partner list+12
JMInvited
DKConfirmed
SRInvited
TPConfirmed
Step 3

Nurture

Newsletters, updates, and events keep the whole network warm.

Partner updateMarch
Next event
APR
18
ABCD
Step 4

Measure

We set campaign goals, track every partner and deal, and share a monthly report on performance.

Monthly reportFees paid
JM$4.2k
DK$2.8k
SR$6.1k
TP$1.9k
Referrals
38
What we do

Three ways to run your referral program

Every option follows our four step framework. We customize the level of support based on your situation.

Fully Managed

Fully managed partner program. Your own fractional partner manager owns the whole thing.

What we do
  • 1PlaybookWe create a custom referral strategy and action plan built just for you
  • 2RecruitWe contact up to 400+ potential partners every month
  • 3NurtureWe run newsletters, check-ins and events that keep you top of mind
  • 4MeasureWe track every partner and deal, and report on it monthly

To see the full package details click learn more below.

Starting at$4,999 /month
Learn more →

Coaching & Training

Training & coaching. We write the playbook, train your people, then keep them accountable.

What we do
  • 1PlaybookWe build a custom playbook your team can actually follow
  • 2TrainWe train your team on how to generate their own referral leads
  • 3CoachWe coach monthly, fix what stalled and set new targets
  • 4MeasureWe install the tracking so the team is accountable and results improve

To see the full package details click learn more below.

Starting at$2,499 /month
Learn more →

Custom Program

A custom program. We can recruit new partners, tweak your strategy, or find & fix what's broken.

What we do

A custom package that includes consulting & implementation on whatever will have the biggest impact.

  • 1PlaybookStrategy, ideal partner profile, your offer to partners
  • 2RecruitPartner research, cold outreach, AI agents, events
  • 3NurtureNewsletters, event strategy, keeping partners active
  • 4MeasureTracking, reporting, finding what's broken

To see the full package details click learn more below.

Starting at$999 /month
Learn more →
Derek Cosgrove

Ready to turn referrals into your #1 source of new business?

The next step is a 30-minute call with our Founder Derek Cosgrove, to learn about your situation and see if we're a fit.

Schedule a call →
Derek Cosgrove · Founder, TRRUST