SL
Steph Lang · 1st
VP Marketing
Thanks for reaching out, Derek. The timing is good. Let’s schedule a demo next week.
41m ago
With account based marketing, we pick the 50 to 500 companies you want most and market to them across several channels with customized messages until they become clients.
Account based marketing is sales and marketing working one list together. Every dollar and every hour goes to a company you actually want as a client.
You stop paying to reach people who will never buy. Every ad, gift and invite goes to an account on your list.
Dream accounts are your best-fit, highest-value clients. Winning a few of them can change the year.
One list, one plan, one scorecard. Marketing warms the account and sales follows up while it's warm.
Nobody buys from one email. Every account hears from you in several places, so you're hard to ignore.
A rep owns 100 accounts or fewer. That's the only way one on one follow-up actually happens.
Custom pages, handwritten notes and private events. Your dream client feels chosen, not prospected.
A four step framework, run for you month after month.
We pick your target accounts, tier them by value, and map the decision makers at each one.
Custom landing pages, direct mail, gifts, events, ads, email and LinkedIn. Always on several channels.
We follow up one on one, book the meetings, and hand your team a warm conversation.
Your ABM scorecard tracks engagement, meetings and pipeline for every account, reviewed with you monthly.
The fully managed ABM program.
Your ideal client profile, goals and campaign plan
Researched, qualified and tiered by value
The buyers and influencers at every account
Engagement, meetings and pipeline per account
A page written for one company, for your Tier 1 accounts
Personalized pieces that get opened and remembered
Accounts contacted at scale, every message human-reviewed
Personalized sequences to every decision maker
Invite-only events built around your accounts
Dinners, coffees and calls with target accounts
Referral partners who know your accounts open the door
Scorecard reviewed with you and your sales team
Dream accounts, tiered so the biggest ones get the most attention
Every account is contacted through several coordinated methods
1 on 1 conversations with decision makers, booked every month
Tracked per account on your scorecard, reviewed monthly
*Ad spend, gifts and event costs are billed separately.
Three ways to run it, depending on how much you want done for you.
We run the whole program: strategy, campaigns, outreach, meetings and your monthly scorecard.
Schedule a call →We build your ABM strategy and scorecard, train your sales and marketing team, then coach them monthly.
Schedule a call →A hyper-focused campaign on as few as 10 accounts, or help on the piece that matters most.
Schedule a call →
A step-by-step guide to landing your dream clients, over and over again. The Dream 100 System, engagement plays and templates you can send this week. Drop your email and it's yours, free.
No spam, just the playbook.
The next step is a 30-minute call with our Founder Derek Cosgrove, to learn about your situation and see if we're a fit.
Schedule a call →
